VidCon
The World’s Largest Celebration of Digital Culture & Its Creators
Yellow AI Summary
VidCon is an annual industry and fan convention held in Anaheim, California, focusing on the creator economy, digital culture, and online content creation, with topics including media and VR. Since its inception, the event has grown to attract over 55,000 attendees, including creators, brand representatives, talent agents, and platform strategists from major sponsors like YouTube, TikTok, and Meta. The convention features panels and talks, with recent iterations emphasizing industry maturation and the adoption of AI tools within the creator economy, as highlighted in the 2026 Creator Economy report.
Yellow Score Breakdown
Yellow's Take
With over 55,000 attendees and a strong focus on the creator economy and digital culture, this event offers unparalleled access to a highly engaged audience. The caliber of speakers, including Pinterest's Chief Content Officer and Tubi's EVP, underscores its relevance for marketers targeting this space, though exhibitor and pricing details are currently unavailable.
Attendee/Press Sentiment
Attendee Feedback Sentiment
Press Reviews Sentiment
“I can't overstate how valuable of a learning experience it is to go to these talks. The Creator track panels were masterclasses.”
Press Reviews
“VidCon more subdued amid sparser brand presence. Creators, executives, and fans took over the Anaheim Convention Center, but it looked and felt different.”
“We're seeing a maturation of the creator economy where conventions are less fan-serving and more industry-focused.”
“VidCon is a reflection of the creator economy's growth. Over the last decade, the creator economy has transformed into a multibillion-dollar global industry.”
“VidCon's audience spans brand leads, partnership managers, talent agents, and platform strategists.”
“The Influencer Marketing Factory releases 2026 Creator Economy report exploring how creators are adopting AI tools and anticipating AI's impact.”
“The first floor is rowdy with younger fans, but the upstairs tracks are preferred by adults for serious industry discussion.”
“The future of influence: The state of the 2026 creator economy. Trust and relevance over reach are reshaping brand partnerships.”
“VidCon offers significant value — the chance to directly interact with successful creators like Roberto Blake.”
“How creators are influencing every industry in 2026 — not just consumer brands. Audiences are gravitating toward transparency over polished brand messaging.”
Topics
Speakers
Alex Wassabi
Auntie Charli
Carter Sharer
Alberta Tech
Malik Ducard
Pinterest Chief Content Officer
Lindsey Lee Lugrin
F*** You Pay Me App Founder
Rich Bloom
Tubi EVP & GM, Creator Programs
Jamie Rawsthorne
The YouTube Flywheel Founder
Past Speakers (2024)
MrBeast
Creator and Entrepreneur
Hank Green
Creator and Author
Lilly Singh
Creator, Comedian, and Author
Cassey Ho
Creator, Blogilates
Neal Mohan
CEO, YouTube
Exhibitor & Booth Pricing
No exhibitor pricing found for this event.
Coupons
No coupons found for this event.
Sponsors
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