Mid-America Trucking Show
The Largest Trucking Show in North America
Yellow AI Summary
The Mid-America Trucking Show (MATS) is an annual trade show held in Louisville, Kentucky, attracting over 53,000 attendees from 55 countries. This event serves as a platform for industry professionals to explore new products, engage in educational sessions, and network with peers and suppliers across the trucking supply chain. Featuring exhibits from major manufacturers like Peterbilt, Kenworth, Freightliner, Volvo Trucks, and Mack Trucks, MATS highlights emerging technologies and solutions relevant to the commercial vehicle industry.
Yellow Score Breakdown
Yellow's Take
This trade show brings an immense audience of over 53,000 professionals into a highly specific trucking industry niche, highlighted by a CEO-level speaker. While the sheer scale and focused audience are compelling for B2B marketers, the absence of readily available exhibitor or booth pricing information creates a notable gap for those planning participation.
Attendee/Press Sentiment
Attendee Feedback Sentiment
Press Reviews Sentiment
“We were able to capture roughly 150 leads and 120 of them ended up qualifying. That's exactly what we wanted.”
Press Reviews
“53,000+ strong: MATS 2026 drives optimism for the year ahead. The Mid-America Trucking Show concluded welcoming attendees from 55 countries.”
“It's just a great opportunity to engage with pretty much every level of the supply chain in the trucking industry.”
“Overdrive's extensive coverage of the 2026 Mid-America Trucking Show underscores the event's importance as a crucial hub for the commercial vehicle landscape.”
“We've actually set a lot of the foundations and growth of our company from being at the show.”
“2026 might be the year that actual truckers, not just corporate thank-a-trucker messaging, finally broke through the mainstream media narrative.”
“3rd year attending as an exhibitor and it was exceptional, as always.”
“MATS 2026 really was that good. Associate Editor Tyson Fisher sat down with trucking voices at the show, and they had one message: this year hit different.”
“The seminars provide a great way to really stay up to date about what is happening in the trucking industry.”
“Mid-America Trucking Show 2026 recap: the industry has been especially volatile of late, and carriers have been feeling the pressure.”
Topics
Speakers
John Doe
CEO - Trucker Tools
Past Speakers (2025)
Chris Spear
President and CEO, American Trucking Associations
Todd Spencer
President and CEO, OOIDA
Lewie Pugh
EVP, OOIDA
Exhibitor & Booth Pricing
No exhibitor pricing found for this event.
Coupons
No coupons found for this event.
Sponsors
Thinking of exhibiting atMid-America Trucking Show?
Research and analyze all events for your yearly programming, specifically scored and ranked for your ICP. Enrich attendee lists, draft and send personalized messages – before and immediately after the event.
and
