CES (Consumer Electronics Show)
CES Is the Global Stage for Innovation
Yellow AI Summary
CES is an annual trade show held in Las Vegas, Nevada, showcasing advancements in hardware, electronics, and the Internet of Things. The event brings together over 140,000 attendees, including 52% senior-level executives, to explore innovation and breakthrough technologies from global brands and partners. Keynote speakers and symposiums address topics such as AI commercial deployment and the future implications for business, with a focus on strategic networking beyond the main exhibition floor.
Yellow Score Breakdown
Yellow's Take
With an unmatched 142,000+ attendees and a speaker roster featuring titans like AMD's Dr. Lisa Su and Siemens AG's Roland Busch, CES is the undisputed hub for B2B marketers seeking to connect with global innovators in hardware and electronics. While the sheer scale and industry focus are exceptional, potential exhibitors and sponsors should note the absence of readily available booth and ticket pricing information on the provided details. This event's primary draw is its unparalleled access to the cutting edge of technology and the key players shaping its future.
Attendee/Press Sentiment
Attendee Feedback Sentiment
Press Reviews Sentiment
“Requires targeted pre-event strategy — lead gen strongest when moving beyond the crowded show floor”
Press Reviews
“At CES 2026, everything is AI. What matters is how you use it — the show moved beyond hype into commercial deployment”
“52% of attendees are senior-level executives, but massive scale makes niche B2B targeting difficult”
“CES remains the Super Bowl for screens — I've been attending and reviewing TVs for more than 20 years”
“Strategic attendees favored invite-only VIP events and private meetings for meaningful conversations”
“What CES 2026 tells us about the future of work, without saying 'work' — the implications for business are as important, if not more so”
“Dedicated niche conferences often provide better direct ROI for specific B2B needs”
“Good reasons to attend if you're interested in business tech, but the sheer scale can lack clear focus for niche IT professionals”
“Successful exhibitors book meetings weeks in advance rather than relying on booth walk-bys”
“Media preview creates early buzz — exclusive access to journalists and select industry professionals sets the news cycle for the year”
Topics
Speakers
Dr. Lisa Su
Chair and CEO of AMD
Yannick Bollor
CEO and Chairman, Havas and Chairman of the Supervisory Board, Vivendi
Roland Busch
President and CEO, Siemens AG
Jason Calacanis
Entrepreneur, Angel Investor, and Co-Host of the All-In podcast
Joe Creed
CEO, Caterpillar
Tom Hale
CEO, URA
Kinsey Fabrizio
President, Consumer Technology Association (CTA)
Gary Shapiro
CEO and Vice Chair, Consumer Technology Association (CTA)
Past Speakers (2025)
Jensen Huang
Founder and CEO, NVIDIA
Dr. Lisa Su
Chair and CEO, AMD
Ed Bastian
CEO, Delta Air Lines
Julie Sweet
Chair and CEO, Accenture
Yuki Kusumi
Group CEO, Panasonic Holdings
Martin Lundstedt
President and CEO, Volvo Group
Jennifer Witz
CEO, SiriusXM
Linda Yaccarino
CEO, X Corp
Exhibitor & Booth Pricing
Sources: CES Official,
CES Benefits Flyer,
LV Exhibit Rentals
Prices are approximate and may vary. Verify with official sources.
Coupons
Sources: Reddit r/CESLV,
Socionext,
Coupons may have expired or changed. Verify with official sources.
Sponsors
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